Introduction

Our team has extensive experience with NFTs and DeFi, and we'd like to start by sharing a more fundamental story that everyone ultimately hopes for. When it comes to investing in NFTs, there are two main categories to consider. The first is investing in NFTs with the goal of buying them at a low price and selling them at a high price within a short period of time, in order to turn a quick profit by moving around various NFTs (short-term trading). The second is investing with the expectation that NFTs will become blue-chip assets in the long term (long-term investing). So how have we fared in a market that can be split into these two broad categories? Short-term traders may have made a profit or loss through short-term trading. Long-term investors may have acquired some blue-chip NFTs, but many other investors may have accumulated many NFTs that cannot be sold in their wallets.

Figure 1: Trading volume of NFT projects in the market (time range: All) [1]

Although there are numerous NFT projects out there, the top 10 projects account for 35% of the total volume as shown in Figure 1. This means that a mere 0.0009% of projects occupy 35% of the entire NFT market. Based on OpenSea [2], there are currently more than 110,000,000 NFTs in existence. Even if we assume that each collection has 10,000 items, there are still about 11,000 projects.

In a market that may depend on probability and a few Alphas, we want our NFT collection to have a slightly different investment perspective. So what should that perspective be? We welcome everyone who wants to discuss this with us.

Let's take BAYC as an example [3]. It took two years for BAYC to go from $23,000 to $92,000. If we divide the result of waiting for 24 months with a long position into monthly profits, it would be $69,000/24 = $2,875 per month. At this point, we approach things from a new perspective. If the project can periodically provide value to holders, in other words, if it can bring a monthly value of $2,875, the floor price can rise to $92,000. In this perspective, we have started with a business model (BM) and are preparing various business expansions for our “NORI” culture and “NORI” space in our roadmap.

Ultimately, through this perspective, we aim to become a solid organization beyond just an "NFT Project." We will create various practical experiences, values, and BMs based on friendship to ensure that we do not disappear. As each NFT becomes more important, we plan to steadily accumulate NFTs in addition to the 555 team shares with the profit we earn from our BMs. Through this, holders will not just hold still, but actively participate in the "NORI" community, contribute to the ecosystem, and receive periodic rewards/additional value for their NFTs based on their contributions.

So from an investor's perspective, holding an NFT is not just about whether the price goes up or down or whether NFTs are being stored without being used. It's also about whether they can provide practical value. We believe that through holders who actively participate and empathize with the founder team's capabilities and the "NORI” space and culture we are creating, we will quickly expand and make a powerful force, and even have a positive impact on the WEB3 and WEB2 markets.

For Hellobot Universe, we took our market entry very seriously, as evidenced by our core values and business models. As our founder team grows, so too will our community, and vice versa. We believe that this mutual growth will lead to a stronger and healthier market.